Case studies built around measurable outcomes.
These indexable project summaries turn the performance examples already published on the Organic Reach homepage into crawlable proof pages that search engines, buyers and AI retrieval systems can discover through normal internal links.
Luxe Commerce
A 4,000-SKU WooCommerce store that was slow, badly faceted and invisible on category terms. We rebuilt the catalogue architecture, collapsed duplicate variant URLs, added product and review schema, and cut server response time from 1.9s to 340ms. Organic became their number one revenue channel inside six months and overtook paid by 3x.
Vertex AI
Strong product, zero visibility in AI search. We built an answer-first content framework, entity markup and a citation programme targeting the sources LLMs actually draw from. Vertex now appears in Google AI Overviews for its core category and is named directly in ChatGPT and Perplexity responses.
Meridian Group
We replaced a fragmented set of microsites with one custom client portal and a properly structured marketing site. Technical SEO overhaul, topic-cluster content and conversion work compounded their qualified pipeline over twelve months without increasing ad spend.
Northpeak Outfitters
Mobile checkout was leaking badly: LCP sat at 4.2s and abandonment ran at 78%. We rebuilt the theme with critical CSS, deferred third-party scripts, moved to a two-step checkout and rewrote product pages around buyer questions. Mobile conversion more than doubled with no change to traffic.
Halden Industrial
A migration handled by a previous agency wiped out 61% of organic sessions. We audited the crawl, restored 1,200 lost URLs, mapped one-to-one redirects, fixed canonical conflicts and rebuilt the internal link graph. Traffic recovered fully in eleven weeks and then exceeded the pre-migration peak.
Orbital Labs
A content-heavy publisher stuck on a bloated page builder. We moved them to headless WordPress with an edge-cached front end, keeping the editorial workflow their team already knew. Median page weight dropped 71% and every Core Web Vital moved into the green.
Verdant Living
Thin category pages and no structured data meant zero rich results. We wrote buyer-intent category copy, implemented product, offer and aggregate-rating schema, fixed pagination and built a review-capture loop. Rich snippets now cover 84% of the catalogue and average order value climbed alongside traffic.
Caldera Marketplace
A two-sided marketplace where programmatic pages were being crawled but not indexed. We rebuilt the template layer to render server-side, pruned 40,000 near-duplicate pages, and introduced a location and category matrix with genuine unique content. Indexation went from 12% to 91% of submitted URLs.